The sun-grown natural luffa revolution is here thanks to British Columbia-based skin and body care brand Kōv.
This interesting item is naturally from seed under the Californian sun. This approach definitely gives the product a subtle twist and (favorably) separates it from other options in this category. Users can enjoy a natural softness when the luffa is wet and a luxuriously exfoliating experience.
A sun-grown natural luffa is an excellent alternative to petroleum-based products—the colorful nylon shower puffs that one usually sees scrunched up in shopping aisles. Luffas come from a Luffa plant, which Kōv mentions "looks like a cucumber." Because of their material makeup, such shower companions are fully compostable, contributing to a more sustainable lifestyle.
Kōv's sun-grown natural luffa comes with a blue cotton cord.
Sun-Grown Natural Luffas
Kōv's Luffas are Absolutely Uniqued and Naturally-Derived
Trend Themes
1. Sun-grown Natural Products - Opportunity to innovate with other sun-grown natural products that can provide unique and eco-friendly alternatives to traditional products.
2. Compostable Shower Products - Opportunity to develop a line of eco-friendly shower products that are fully compostable, such as natural sponges and loofahs.
3. Luxurious Spa Experience - Opportunity to create a line of natural, sun-grown spa products that promote a luxurious, eco-friendly experience for customers.
Industry Implications
1. Natural Skincare - Opportunity for natural skincare companies to use sun-grown natural luffas to differentiate their products and appeal to eco-conscious consumers.
2. Eco-friendly Home Products - Opportunity for home product brands to expand their line with eco-friendly, compostable shower products.
3. Spa and Wellness - Opportunity for spa and wellness brands to incorporate sun-grown natural luffas for an eco-friendly, luxurious experience for their customers.