The Paul Hollywood Stonebaked Flatbreads have been shown off by parent company St Pierre Groupe as a new prepackaged bakery product that puts versatility front and center.
Made with durum wheat and extra virgin olive oil, the bread is volcanic Stonebaked and can be used in an array of different recipes to create satisfying taste and textural profile. This includes using the bread as a base for a quick, easy pizza, pan-fried, tossed on the barbecue or even microwaved.
The Paul Hollywood Stonebaked Flatbreads are priced at £2 and have been developed as a consumer demand-driven product that addresses preferences for breads with a more diverse profile. The flatbread product promises artisanal flavor without the need to bake bread from home.
Versatile Prepackaged Bread Products
Paul Hollywood Stonebaked Flatbread is Made with Durum Wheat
Trend Themes
1. Versatile Prepackaged Bakery Products - The rise of prepackaged bakery products that offer versatility and convenience presents opportunities for innovative product development and packaging solutions.
2. Diversification of Bread Profiles - Consumers' preferences for breads with diverse taste and texture profiles open up opportunities for creating new and unique bread products that cater to specific dietary preferences and culinary needs.
3. Artisanal Flavor in Convenient Formats - The growing demand for artisanal flavor in prepackaged bakery products creates opportunities for developing innovative techniques and processes that can replicate the quality and taste of traditionally baked bread.
Industry Implications
1. Food Packaging Industry - The rise of versatile prepackaged bakery products calls for innovative packaging solutions that maintain product freshness while also providing convenience and ease of use for consumers.
2. Food Manufacturing Industry - The need for diversification in bread profiles presents an opportunity for the food manufacturing industry to develop new recipes and techniques that can create bread products with unique taste and texture combinations.
3. Convenience Food Industry - The demand for artisanal flavor in convenient formats creates a space for the convenience food industry to develop prepackaged bakery products that offer high-quality, homemade taste without the need for extensive preparation.