Comfort Food Dinner Tacos

The Boss Wrap by Taco Bell Features a Steak and Potatoes Filling

Steak and potatoes is often a comfort food dinner for many featuring staple meal items popularized in American cuisine. Thanks to the popularity of these food pairings, Taco Bell is releasing the Steak & Potato Boss Wrap taco sandwich that offers a spin on the classic dish.

The Steak & Potatoes Boss Wrap truly lives up to its name with two layers of filling carefully wrapped inside a tostada shell. The taco features popular American fare with a Mexican twist such as Fiesta potatoes, double the serving of grilled steak, sour cream, bacon, cheese and chipotle mayo sauce. Everything is wrapped inside a soft taco shell in Taco Bell's quintessential hexagonal fold. The potatoes and the steak are the standout flavors, possibly reminding eaters of Sunday dinners in the comfort of home.
Trend Themes
1. Comfort Food Fusion - Disruptive innovation opportunity: Combine different comfort food items and cuisines to create unique and flavorful dishes.
2. Gourmet Fast Food - Disruptive innovation opportunity: Elevate traditional fast food options by using higher quality ingredients and innovative flavor combinations.
3. Mexican-american Fusion - Disruptive innovation opportunity: Blend the diverse flavors of Mexican and American cuisines to create enticing food options that appeal to a wide range of palates.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Create new food products that merge different cuisines or elevate traditional dishes with unexpected ingredients and flavors.
2. Restaurant and Fast Food - Disruptive innovation opportunity: Develop unique menu items that combine familiar comfort foods with global culinary influences to attract adventurous food enthusiasts.
3. Food Packaging and Delivery - Disruptive innovation opportunity: Design innovative and convenient packaging solutions for comfort food items that can be easily enjoyed at home or on the go.

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