The Squarespace video playback tool has been remodeled on the popular site-building platform for smoother playback, easier support, and better integrations. In addition to this, Squarespace has announced that it will now allow users to upload their own videos and lock these videos behind a paywall.
The paywall will be similar to those used on other video hosting sites, such as Patreon or YouTube, where an additional fee can be paid to see exclusive content from your favorite creators. These paywalls can be set on a per-video or recurring subscription basis. Free users of Squarespace will be able to upload up to 30 minutes of video content, while users will need to subscribe to Squarespace's basic or pro plans to be able to upload five and 50 hours of video content, respectively.
Monetizable Video Hosting Services
Squarespace Will Now Allow Users to Upload Video Content
Trend Themes
1. Monetized Video Content - Squarespace's new paywall feature creates an opportunity for businesses and creators to monetize their video content.
2. Improved Video Integrations - The remodeled video playback tool on Squarespace creates an opportunity for video hosting services to improve their integrations and user experience.
3. Subscription-based Video Models - Squarespace's recurring subscription paywall creates an opportunity for businesses to adopt subscription-based video models and generate recurring revenue.
Industry Implications
1. Online Video Hosting - Squarespace's video content feature creates an opportunity for online video hosting services to gain customers looking for a more robust feature set, including paywalls.
2. Content Creation - Squarespace's paywall feature creates an opportunity for content creators to monetize their video content and reach new audiences through subscription-based models.
3. Website Building - Squarespace's improved video tools create an opportunity for website building platforms to improve their offerings and attract video-focused businesses and creators as customers.