Square Up, the electronic payment platform, recently announced it will allow its employees to work from home permanently, even post-pandemic. The brand began the working remotely period mid-March when—most companies across North America were instructed to avoid unnecessary outings—and ensured its teams had ample technologies in order to effectively complete work at home.
"We want employees to be able to work where they feel most creative and productive," a company spokesperson stated. "Moving forward, Squares will be able to work from home permanently, even once offices begin to reopen. Over the past several weeks, we’ve learned a lot about what it takes for people to effectively perform roles outside of an office, and we will continue to learn as we go."
The announcement follows other brands like Twitter coming forward with similar strategies.
Tech-Branded Employee WFH Extensions
Square Up Announced Employees Can Work From Home Permanently
Trend Themes
1. Permanent Remote Work - The trend of allowing employees to work from home permanently presents opportunities for companies to build innovative virtual work environments and develop remote collaboration tools.
2. Technology Enablers - The trend of providing employees with ample technologies for remote work opens up opportunities for technology companies to create and improve tools that enhance productivity, communication, and cybersecurity in a remote work setting.
3. Flexibility and Work-life Balance - The trend of prioritizing work-life balance through remote work offers opportunities for companies to develop flexible work schedules, wellness programs, and remote team building activities.
Industry Implications
1. Virtual Office Solutions - The virtual office solutions industry can leverage permanent remote work trends by developing innovative platforms that recreate office environments in a virtual setting, enhancing collaboration and productivity for remote teams.
2. Remote Collaboration Tools - The remote collaboration tools industry can seize the opportunity presented by permanent remote work trends to create advanced tools that facilitate seamless communication, file sharing, and project management for distributed teams.
3. Work-life Balance Services - The work-life balance services industry can capitalize on the trend of prioritizing flexibility and remote work by offering solutions such as flexible work schedules, virtual wellness programs, and remote team-building activities.