Spooky Spider-Topped Donuts

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Dunkin's 2019 Halloween Menu Includes a New Spider Donut

Though Dunkin's Halloween menu is always news-worthy, its new Spider Donut truly is a slam dunk. Featuring not just one, but two donuts, this adorably spooky creation is sure to delight people of all ages.

Like many other QSR chains, the arrival of October means the debut of special Halloween menus. For Dunkin', this new menu includes a Spider Donut that actually looks like an eight-legged insect. To create the seasonal creature, Dunkin' topped one of its classic yeast donuts with orange frosting and then created a spider out of a glazed chocolate Munchkin. To complete the illusion, chocolate drizzles are used to create the legs and white icing is used for the eyes.

If the new Spider Donut leaves you feeling a little queasy, Dunkin's 2019 Halloween menu has plenty of less spooky Halloween donut options.
Trend Themes
1. Seasonal Menus - Opportunity for restaurants and QSR chains to create seasonal menus, featuring specifically themed food options.
2. Novelty Foods - Businesses can experiment with fun, creepy and playful themed snacks, novelty foods, and beverages during festive seasons.
3. Unconventional Pairings - Opportunity to create new and exciting food combinations such as the spider topped donut and experiment with unique product designs and marketing strategies.
Industry Implications
1. Fast Food and Quick Service Restaurants - QSR chains can capitalize on the popularity of novelty seasonal foods items and create unique menu offerings to attract customers.
2. Bakery and Confectionary - Bakeries can offer specialty, novelty Halloween-themed desserts and expand their customer base by offering speciality vegan and gluten-free options.
3. Marketing and Merchandising - Businesses can improve their branding and increase customer engagement by incorporating the holidays and special themed foods and beverages into their marketing and merchandising campaigns.

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