Open to new cultural experiences? If you want to try something a little crazy, then put some soy sauce on your ice cream. Japan has been selling a type of Tamari soy sauce specially designed for use on frozen desserts. So if you're bored with traditional chocolate or strawberry syrups, try sprucing up that plain old vanilla ice cream with a little soy!
Implications - Just make sure you are using the special soy sauce and not actual soy sauce meant for foods such as sushi. As you will see in the featured video, it doesn't taste very nice! This new special soy sauce has fans placing it on toast and even putting it in their alcoholic beverages.
Soy Sauce Ice Cream
Japanese Dessert Topping
Trend Themes
1. Unconventional Dessert Toppings - Companies who market unusual toppings for desserts could tap into the adventurous and novelty-seeking consumers market.
2. Innovative Flavor Combinations - Food and beverage companies could explore unorthodox combinations of flavors to create unique treats for consumers.
3. Asian-inspired Desserts - Restaurants and food trucks that offer Asian-inspired desserts could appeal to consumers who are interested in trying new and exotic flavors.
Industry Implications
1. Food Manufacturing - Food manufacturers could create the special soy sauce for dessert use, as well as other unique ingredients for food and beverage companies to experiment with.
2. Dessert Retail - Dessert shops and ice cream parlors could offer unconventional toppings to cater to customers looking for new and exciting dessert experiences.
3. Food Tourism - Food tourism companies and travel agencies could develop tours that showcase unusual food and beverage offerings in different cultures, such as soy sauce ice cream in Japan.