These Soreen Mini Loaves are being launched by the brand in the UK to offer consumers with a themed way to celebrate Easter and the arrival of spring. The product features a limited-edition profile that comes in two flavors including Gingerbread and Raspberry & White Choc, which both come in at under 100-calories per bar and boast a vegan-friendly recipe. The loaves are arriving in multipacks of five and can be found in the cake aisle of the supermarket.
Marketing Director at Soreen Liz Jacobs spoke further on the new Soreen Mini Loaves saying, "Our brightly coloured packaging and tasty limited-edition flavours, offers families a healthier option at Easter. Each mini loaf is under 100 calories, low in saturated fat and individually wrapped with no crumbs, creating the perfect on the go snack for kids. Our Spring mini loaves also contain no reds in their nutritional traffic lights. We took the decision to feature the traffic light nutritionals on the front of our packs in 2017 to make it easier for parents to make healthier choices."
Easter-Themed Mini Malt Loaves
These Soreen Mini Loaves are Arriving for Springtime
Trend Themes
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Industry Implications
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