Scandinavian-Inspired Sleek Sneakers

ECCO Shoes Recently Launched the Soft 7 Runner

Premium footwear maker ECCO recently expanded its selection of shoes with the introduction of the sleek Soft 7 Runner, which uses the brand's Fluidform technology to combine a supportive level of cushioning with a lightweight build for all-day comfort.

The Soft 7 Runner are available in 10 colorways ranging from bright mustards, pale pastel blues, to all-white neutrals. They combine a fresh, minimalist aesthetic with an athletic twist and the sneakers are crafted from a selection of full-grain and nubuck leathers and premium suedes made in ECCO Tannery. The ECCO Sof 7 Runner, along with a variety of other new seasonal releases, are currently available on the ECCO website, as well as from participating retailers.


Image Credits ECCO
Trend Themes
1. Sleek Sneakers - Disruptive innovation opportunity: Develop eco-friendly and sustainable materials for sleek sneakers that combine comfort and style.
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3. Fluidform Technology - Disruptive innovation opportunity: Apply Fluidform technology to other products and industries beyond footwear, such as furniture or automotive.
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