The United States Tailgating Association announced its launch today as the first national membership organization of professional tailgaters. You can join as an apprentice, professional journeyman, professional master, or lifetime professional master. What are the benefits? Members get a card, a t-shirt, a koozie, and a sticker. Party on!
Implications - One of the biggest advantages of social networks is that they allow people with similar interests to connect despite traditional obstacles. As a result, more and more companies are finding that bringing people together using these platforms is rewarding. By facilitating the development of like-minded people and their relationships, businesses can make a definitive mark on the world and their target market.
Social Networking Gone Wild
Professional Tailgaters
Trend Themes
1. Professional Tailgating Communities - The rise of the United States Tailgating Association highlights a growing market for professional tailgating communities and networking platforms for tailgaters.
2. Social Network-based Memberships - The launch of the United States Tailgating Association as a national membership organization of professional tailgaters indicates an opportunity for more social network-based membership platforms.
3. Tailgater Merchandising - The United States Tailgating Association's offering of membership benefits including merchandise can inspire new tailgater merchandising opportunities.
Industry Implications
1. Sports Fan Communities - Professional tailgating communities and networking platforms for tailgaters can be a disruptive innovation opportunity for the sports fan community industry.
2. Social Network Platforms - The increasing demand for social network-based memberships has potential for disruptive innovation in the social network platform industry.
3. Event Merchandising - The United States Tailgating Association's tailgater merchandising opportunity can inspire disruptive innovation in the event merchandising industry.