The Skateboarding in New York City photo series grants a nostalgic glimpse into the beginnings of a beloved and respected sport. What was once an underground pastime has now become a full-fledged skill that many have pursued as a career. Yet this photography project shows a more playful side to skateboarding in contrast to today's competitive spirit.
Shot entirely in black and white by photojournalist Bill Eppridge, the Skateboarding in New York City photo series takes place in the 1960s. Skateboarding was first introduced in the '40s and '50s, but it was the '60s that it began to truly flourish. By exhibiting the excitement and exhilaration kids experienced when zooming down pedestrian walkways and streets, it is obvious why this sport took off like it did. Many people will enjoy it for the emotion captured.
Nostaligic Skater Photography
Skateboarding in New York City by Bill Eppridge Captures the 1960s
Trend Themes
1. Nostalgic Skateboarding - The nostalgia trend could be capitalised on to create products, events and services that focus on preserving the original skateboarding culture of the 1960s.
2. Wistful Photography - Marketing and advertising agencies could incorporate wistful photography in their campaigns to evoke emotions of nostalgia and sentimentalism in consumers.
3. Vintage Sports - The popularity of vintage sports is on the rise and could provide opportunities to entrepreneurs to create new businesses that capitalise on sports and hobbies from past generations.
Industry Implications
1. Photography - There is a growing market for authentic and nostalgic photography, which business professionals can capitalise on by creating services that specifically focus on providing that type of photography.
2. Skateboarding - Skateboarding has evolved into a multi-billion-dollar industry. Business professionals can take advantage of nostalgic skateboarding to create limited edition products, events, and experiences that tap into the culture's beginnings.
3. Vintage Fashion - The rise of vintage fashion could provide an opportunity to entrepreneurs to create new products, services and events that tap into the nostalgia and sentimentalism of past generations.