Tinder is helping singles cover up their embarrassing ex-couples tattoos thanks to a new collaboration with Sixty Ink shop in London. As a part of the campaign, artists at Sixty Ink will work on consumers who come in wanting an old tattoo of their ex-lover removed. The event will run from October 11 to October 13, and interested consumers are asked to visit the Ink Twice website for a chance to get their piece redone.
"We’re offering to turn those tattoos of your ex’s name into artworks with a new meaning," owner and lead artist Claudio Traina shared. "It’s all about rocking that fresh ink and getting back out there to date with confidence. So let’s cover up the past and start a new inked-up chapter in your dating journey."
Tattoo Cover-Up Collaborations
Tinder is Helping Cover Up Matching Tattoos with Sixty Ink
Trend Themes
1. Collaborative Tattoo Makeovers - Tinder is teaming up with a London tattoo shop to help singles cover up their ex-couples tattoos, creating new artworks with fresh meanings.
2. Redoing Ex-lover Tattoos - A new collaboration between Tinder and Sixty Ink in London offers consumers the opportunity to transform tattoos of their ex-lovers' names into new artworks.
3. Dating Confidence Tattoos - Through a partnership with Sixty Ink, Tinder is empowering individuals to cover up tattoos related to past relationships, allowing them to start a new chapter in their dating journey.
Industry Implications
1. Tattoo Artistry - Tinder's collaboration with Sixty Ink is creating opportunities for tattoo artists to showcase their skills in transforming old tattoos into new artworks with meaningful designs.
2. Dating Services - The partnership between Tinder and Sixty Ink presents a unique opportunity for the dating industry to offer customized experiences that help individuals overcome past relationship reminders.
3. Cosmetic Tattoo Removal - The collaboration between Tinder and Sixty Ink highlights the growing demand for tattoo cover-up services, highlighting the need for innovative techniques and technologies to remove unwanted ink.