If you remember the Shwood eco sunglasses, you can now watch the complete process of how it was created in the Shwood 'Skateboard Shades' video.
Designer Eric Singer decided to bring a crew with him to downtown L.A. and just casually skate around in pursuit of broken skateboards. Lucky for him, someone actually broke one and gave it to him so that it can be transformed into a stylish pair of shades. The clip takes the audience through the manufacturing process as Singer cuts, sands and perfects the sunglasses. The Shwood 'Skateboard Shades' video definitely makes you appreciate the craftsmanship that went behind the product. Definitely an accessory you'd want to get for yourself if you're into the eco lifestyle.
Upcycled Deck Adverts
Shwood 'Skateboard Shades' Video Claims the Streets of the West Coast
Trend Themes
1. Upcycled Products - Creating new, desirable products from discarded materials offers a unique opportunity for companies to embrace sustainability and appeal to eco-conscious consumers.
2. Craftsmanship Appreciation - Highlighting the meticulous craftsmanship involved in creating products can enhance brand value and appeal to consumers who value quality and attention to detail.
3. Eco Lifestyle - The growing trend towards eco-friendly living presents opportunities for companies to develop and market products that align with sustainable values.
Industry Implications
1. Fashion Accessories - Fashion accessory brands can explore the use of upcycled materials to create unique and sustainable products that cater to eco-conscious consumers.
2. Eyewear - Eyewear manufacturers can emphasize their craftsmanship and attention to detail in the design and production process to differentiate themselves in the market.
3. Sustainable Design - The field of sustainable design offers an opportunity for innovation in creating eco-friendly products that incorporate upcycled materials.