Cartograms are some of the best tools we have to keep track of our geographical bearings, and the Scratch & Track Map has been designed to overlay your travel experiences on their locations.
Designed by Yuree S. Lim, this interactive mapping system is double-printed, with permanent topographical features and tourist destinations on the bottom later, with a scrapable surface overtop. As you visit different parts of a city, you can rub away with a coin segments of streets and building positions to reveal further detail. Add your own personal experiences in pen and the Scratch & Track Map will be a personalized depiction of your vacation, and an invaluable tool for future holidays.
Marking Memory Cartography
The Scratch & Track Map Keeps Tabs on Your Trip Highlights
Trend Themes
1. Interactive Cartography - The Scratch & Track Map is an interactive way to track travel experiences and has the potential to become a disruptive innovation in the travel industry.
2. Personalized Mapping - The ability to add personal experiences to the Scratch & Track Map opens up opportunities for more personalized mapping products and services.
3. Scrapable Surfaces - The use of scrapable surfaces in mapping products has the potential to create new and unique interactive experiences for customers.
Industry Implications
1. Tourism - The Scratch & Track Map has the potential to disrupt the tourism industry by providing customers with a personalized and interactive tool for tracking their travel experiences.
2. Cartography - The Scratch & Track Map is a new kind of cartography product that combines traditional maps with interactive and personalized features.
3. Stationery - The use of scrapable surfaces in mapping products has the potential to disrupt the stationery industry by creating new and unique interactive experiences for customers.