Saucy Brew Works, a popular Cleveland-based brewery, has announced the launch of a new cannabis-infused products brand called Saucy Canna Works. According to a recent press release, the new brand will first launch in Michigan before expanding elsewhere in the U.S.
The brand comes as a result of a joint partnership between Saucy Brew Works and consulting firm Red Workshop, which teamed up to develop a range of high-quality cannabis products. These include full-spectrum cartridges, gummies, and pre-rolls.
"Saucy is executing on the next stage of cannabis crossover. [Saucy has] done a fantastic job of providing consistent, accessible craft beer, coffee, and other creative products to their consumer, and are now able to provide that same consumer the cannabis products they are already seeking," said Adam Bierman, co-founder of Red Workshop.
Cannabis Crossover Brands
Saucy Brew Announces Launch of the New Brand 'Saucy Canna Works'
Trend Themes
1. Cannabis-infused Products - Opportunity for the food and beverage industry to partner with cannabis companies to create new innovative products.
2. Cross-industry Partnerships - Opportunity for consulting firms to partner with companies in different industries to develop new products.
3. Cannabis Crossover Brands - Opportunity for brand extension in the cannabis industry by partnering with companies in other industries.
Industry Implications
1. Food and Beverage - Opportunity for the food and beverage industry to create cannabis-infused products and enter the growing cannabis market.
2. Consulting - Opportunity for consulting firms to partner with companies in different industries to develop innovative products, such as cannabis-infused products.
3. Cannabis - Opportunity for cannabis companies to partner with companies in other industries to create cannabis crossover brands and expand their reach.