Westminster Council in London has launched a new service where, should you be caught in dire need of a loo, you can simply text the word TOILET 80097, which instantly sends a text back informing you of the location of the nearest public toilet.
Implications - A 26-year-old student by the name of Gail Knight was the one who came up with the idea and submitted it into a competition that was help by the Westminster Council. Knight explains, "when I’m out with friends, we’re always ducking into McDonalds or department stores to use their loos but we feel a bit bad about it." The smart student says that she thinks this text service would be of great value to people who are always "on the move."
Text for Nearest Toilet
SatLav Public Loo Locator
Trend Themes
1. Smart Toilet Locator - A trend towards using technology to easily locate nearby public toilets.
2. Mobile Text Services - A trend towards using text messaging as a convenient method for accessing information.
3. Convenience and Accessibility - A trend towards providing convenient and accessible services for people on the go.
Industry Implications
1. Smart City Solutions - This disruptive innovation opportunity involves developing technology to create smart city solutions, such as smart toilet locators.
2. Mobile Communication - This disruptive innovation opportunity involves developing text messaging services for various industries, including public services.
3. Hospitality and Retail - This disruptive innovation opportunity involves partnering with businesses in the hospitality and retail industries to provide accessible and convenient toilet facilities.