The Samsung Galaxy Buds Live Fila Edition have been unveiled by the brand as a new special edition of its namesake wireless headphones that will provide fashion-forward users with a way to enjoy their favorite audio.
The headphones have been created in collaboration with Fila and feature branding on both the product itself as well as on the packaging. The headphones also come with a mini sneaker keychain that attaches onto the earbuds carrying case to further enhance the sportswear-inspired design of the audio equipment.
The Samsung Galaxy Buds Live Fila Edition will retail at a price point of 209,000 won in Korea or about $175 and are limited to just 2,000 examples, which will no doubt make them a coveted technology solution.
Sportswear-Branded Earbuds
The Samsung Galaxy Buds Live Fila Edition are Limited to 2,000 Examples
Trend Themes
1. Sportswear-branded Earbuds - Collaborating with fashion brands to create sportswear-branded earbuds.
2. Limited Edition Earbuds - Creating limited edition versions of earbuds based on popular fashion brands.
3. Audio Equipment as Fashion Accessory - Positioning audio equipment as a fashion accessory through branding collaborations.
Industry Implications
1. Consumer Electronics - Consumer electronics industry can benefit by collaborating with fashion brands to create limited edition earbuds.
2. Fashion - Fashion industry opportunities to market sportswear-branded audio equipment as a fashion accessory.
3. Retail/e-commerce - Retailers can explore sales of sportswear-branded earbuds and offer these as exclusive products.