For the Rue Du Mail Spring 2010 RTW collection in Paris, France, designer Martine Sitbon displayed one of her strongest lines yet with an optically confusing array of artistic little black dresses.
The dresses for the Rue Du Mail Spring 2010 show were delicately-flirty frocks that contained hidden elements of construction to keep everything tucked away nicely.
Figure flattering for all shapes and sizes, the optical illusions were created through a combination of tailoring, well placed frills and ruffles, and clever beading.
Optically-Confusing Couture
The Rue Du Mail Spring 2010 Collection Plays With Shapes
Trend Themes
1. Optical Illusion Fashion - There is a disruptive innovation opportunity to explore fashion designs that create optical illusions through tailoring, frills, ruffles, and beading.
2. Hidden Construction Techniques - Innovative construction methods that keep clothing elements tucked away nicely provide opportunities for disruptive innovation in the fashion industry.
3. Delicately-flirty Frocks - Designing feminine and flattering dresses that appeal to all shapes and sizes is a disruptive innovation opportunity in fashion.
Industry Implications
1. Fashion - The fashion industry can explore and benefit from disruptive innovations in optical illusion fashion, hidden construction techniques, and delicately-flirty frocks.
2. Textile - The textile industry can support the disruptive innovations in fashion by providing innovative fabrics, materials, and technologies.
3. Retail - In the retail industry, disruptive innovation opportunities exist in curating and promoting optical illusion fashion, hidden construction techniques, and delicately-flirty frocks.