Samsung Gear is setting itself apart from the crowd with new round smartwatches. The Samsung Gear S2 features a stylish circular face for those who prefer the classic look of the analog watch.
The Gear S2 was unveiled along with Samsung's new Galaxy Note 5 phablet and the Galaxy S6 Edge Plus smartphone at a press conference in New York. The S2 is not only unique in design, but in function as well, running Samsung's own Tizen operating system rather than the Android Wear OS. A rotating bezel (the metallic ring around the face of the watch) will zoom in and out and control movement in games and apps.
Round smartwatches are rarer than their practical-looking square counterparts. By changing something as simple as the shape of its smartwatch, Samsung may capture the attention of customers looking for an elegant, classic alternative.
Stylish Round Smartwatches
The Samsung Gear S2 is a Sleek Take on Wearable Technology
Trend Themes
1. Round Smartwatches - The market opportunity for classic and elegant-looking smartwatches is growing due to the rarity of its shape compared to practical square ones.
2. Tizen OS - The development of proprietary operating systems is a trend in the smartwatch industry that Samsung can use to create a unique selling proposition for its products.
3. Rotating Bezel - Creating a unique and user-friendly interface, such as a rotating bezel, can differentiate a smartwatch within a crowded market.
Industry Implications
1. Consumer Electronics - Opportunity for innovation within the smartwatch market shows an increasing reliance on technology in everyday life, and therefore, a continuous growth of the consumer electronics industry.
2. Fashion Accessories - The trend towards stylish and classic-looking smartwatches reflects a growing market for fashion accessories that incorporate technology.
3. Gaming - Creating unique ways to control applications and games on smartwatches, such as the rotating bezel on the Samsung Gear S2, can introduce a new avenue for innovation in the gaming industry.