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Roku Launches a New Subwoofer and a Streaming Box

Roku has just rolled out its newest tech offerings, sharing a brand new subwoofer and a new streaming box designed to elevate your TV’s sound and quality. The Roku ‘Wireless Bass’ is a wireless subwoofer that can be placed anywhere in your home to boost your Roku’s sound quality. This offering is only compatible with Roku products (Roku Streambar, Roku Wireless Speakers, or the Roku TV Wireless Soundbar) and is priced at $130 USD.

Additionally, Roku has also offered up the new ‘Roku Express,’ a streaming player that offers 1080p streaming quality and dual-band WiFi for stable internet when watching. This product is ideal for consumers who have low-end televisions that do not offer high-quality picture. The ‘Roku Express’ will also feature new hardware from the new Roku OS 11.5 update, which adds Bluetooth connectivity for headphones, updated visual search results, improved voice search, save lists, and more.
Trend Themes
1. Advanced TV Sound - The rise of advanced TV sound tech offers opportunities to innovate in creating versatile wireless sound systems that integrate seamlessly with smart TVs.
2. Affordable Streaming Devices - As more consumers seek cost-effective streaming options, there is a need to develop affordable streaming devices that offer high-quality viewing experiences.
3. Enhanced User Experience - There is ample room for innovation in creating streaming devices with updated visual search results, improved voice search functions, and personalized features to enhance user experience.
Industry Implications
1. Consumer Electronics - Consumer electronics manufacturers can invest in developing advanced sound systems that sync seamlessly with smart TVs.
2. Streaming Services - Streaming services can innovate by creating more affordable devices or partnering with manufacturers to offer their services at discounted rates to boost viewership and subscriber base.
3. Smart Home Technology - Smart home technology companies can develop devices with features like Bluetooth connectivity and voice search to enhance user experience and compatibility with other smart devices.

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