ROAR® Organic unveils two exciting additions to its hydration lineup: Cherry Limeade Plus Powder and Blackberry Lemonade. Developed in collaboration with Peloton Instructor Jess Sims, Cherry Limeade Plus Powder packs essential vitamins, antioxidants, and electrolytes into a convenient single-serve stick, featuring immunity-boosting ingredients like Vitamin C, Zinc, and Elderberry, with only 2g of sugar and 20 calories.
Elsewhere, Blackberry Lemonade, the latest flavor in ROAR®'s ready-to-drink range, offers a zesty refreshment with just 20 calories and 3 grams of sugar per 18oz bottle. Both varieties are designed to deliver hydration in a convenient and delicious format. The new products reflect ROAR®'s commitment to delivering functional hydration, providing 100% of the recommended daily intake of key vitamins and a coconut water and sea salt base for potent electrolytes.
Fruit-Forward Hydration Sticks
ROAR® Organic Launches Two New Flavors for Fruity Hydration
Trend Themes
1. Functional Hydration - ROAR® Organic's new fruit-flavored hydration sticks and ready-to-drink range offer convenient and delicious ways to stay hydrated with added vitamins and electrolytes.
2. Convenient Single-serve - ROAR® Organic's Cherry Limeade Plus Powder comes in a single-serve stick for on-the-go hydration with immunity-boosting ingredients and minimal sugar and calories.
3. Refreshing Flavor Options - ROAR® Organic's Blackberry Lemonade provides a zesty and low-calorie refreshment in a ready-to-drink format.
Industry Implications
1. Beverage - ROAR® Organic's innovative fruit-forward hydration products disrupt the beverage industry with their functional ingredients and convenient formats.
2. Fitness - ROAR® Organic's collaboration with Peloton Instructor Jess Sims taps into the fitness industry by offering functional hydration options for active individuals.
3. Wellness - ROAR® Organic's fruit-flavored hydration sticks and ready-to-drink range cater to the wellness industry's focus on convenient and healthy hydration solutions.