Why let gravity dictate the direction of your shower? The VITEO shower sprays from the ground, so you can shower bottoms-up instead of top-down. The shower, designed by Danny Venlet is for your garden or pool. However, the reverse shower makes enough of a statement that it's probably more art than design. I'm also suggesting that based on the freaky product photo with the model wearing a bunny-rabbit-head.
Implications - Innovative businesses that are on the cutting edge know that you don't have to reinvent the wheel to launch a successful product. Like this reverse shower shows, by slightly tweaking a current design to make it new and exciting, businesses can renew interest in old products and services.
Reverse Shower
Water From The Bottom
Trend Themes
1. Bottoms-up Shower Trend - Innovative businesses can disrupt the traditional shower market by offering unique shower products and designs that spray water from the bottom.
2. Garden and Pool Shower Trend - Businesses can tap into the outdoor shower market by designing and selling showers specifically for garden and pool use, like the VITEO shower.
3. Artistic Shower Trend - There is an opportunity for businesses to create shower designs that double as artistic installations, like the VITEO shower with its bunny-rabbit-wearing model.
Industry Implications
1. Home and Garden Industry - Innovative shower designs for gardens and pool areas can disrupt the home and garden industry by providing unique outdoor decor and utility.
2. Bathroom Fixtures Industry - The artistic and unique designs of showers like the VITEO reverse shower can disrupt the traditional bathroom fixtures industry.
3. Luxury Hospitality Industry - Hotels and resorts can offer guests an innovative and artistic shower experience through the VITEO reverse shower and similar designs.