Turkey plans to manufacture and export Renault's 'Fluence ZE' electric car beginning in 2011. Trade Minister Nihat Ergün hopes that the move will help establish Turkey as a production base for electric cars and solidify the use of electric cars domestically.
While Turkey will begin electric electric car production with the Renault Fluence ZE, the competitive country plans to raise its auto production to 2 million cars annually in the medium-term.
Implications - **What about companies that don't manufacture cars?
Eco-conscious consumers are constantly searching for new methods of green living to reduce their carbon footprints. They are curious about green methods of transportation for this reason. Companies can manufacture eco-friendly vehicles for these green demographics.
Popularizing Electric Cars
Turkey to Manufacture and Export Renault 'Fluence ZE'
Trend Themes
1. Rise of Electric Cars - This trend presents an opportunity for companies to develop and manufacture eco-friendly vehicles to cater to eco-conscious consumers.
2. Establishing Production Base for Electric Cars - Turkey's plan to manufacture and export electric cars presents a disruptive innovation opportunity for companies to establish production bases for electric cars in other countries as well.
3. Increasing Auto Production - The plan to raise auto production in Turkey presents an opportunity for companies to invest in the Turkish automotive industry and explore partnerships for manufacturing and exporting cars.
Industry Implications
1. Automotive Manufacturing - Companies in this industry can seize the opportunity to invest in the Turkish automotive industry, specifically in electric car production.
2. Green Transportation - This trend provides a disruptive innovation opportunity for companies in the green transportation industry to develop and manufacture eco-friendly vehicles for the growing market.
3. Exporting Industry - Companies in the exporting industry can explore partnerships with Turkey to manufacture and export electric cars to cater to the global demand for eco-friendly vehicles.