The newly redesigned Lyft app now places an emphasis on shared rides and public transit. This new look for the app is focused on improving shared rides and will also integrate with public transit in an attempt to fill the first-mile and last-mile gaps in transportation. The newly redesigned Lyft app will also make the price and time comparison more apparent to users.
By the end of 2020 Lyft is aiming to have shared rides account for 50 percent of trips so Lyft has decided to unveil its Lyft Shared Rides feature. The app will now also work seamlessly with local public transit in 25 US cities. Lyft does plan on expanding this public transit feature but for now, it will only be available in the US and will begin with Marin County and Santa Monica, California.
Shared Rider-Focused Redesigns
The Redesigned Lyft App Places and Emphasis on Shared Riding
Trend Themes
1. Shared Rides - The emphasis on shared rides in the redesigned Lyft app presents opportunities for disruptive innovation in the carpooling and ride-sharing industry.
2. Public Transit Integration - The integration of local public transit in the newly redesigned Lyft app opens up possibilities for disruptive innovation in the transportation and mobility industry.
3. Price and Time Comparison - The enhanced price and time comparison feature in the Lyft app creates opportunities for disruptive innovation in the travel and e-commerce industry.
Industry Implications
1. Carpooling and Ride-sharing - The redesigned Lyft app's focus on shared rides presents disruptive innovation opportunities in the carpooling and ride-sharing industry.
2. Transportation and Mobility - The integration of public transit in the Lyft app opens up disruptive innovation opportunities in the transportation and mobility industry.
3. Travel and E-commerce - The improved price and time comparison feature in the Lyft app offers disruptive innovation opportunities in the travel and e-commerce industry.