Product packaging that's fully biodegradable or compostable often has a look to it that's seen as more earthy and natural than polished and high-end—but Kjaer Weis' new Red Edition packaging is not only compostable and recyclable but also luxurious. The zero-waste beauty brand is known for its refillable cosmetic cases and its newly launched Red Edition offers a stylish new way for cream eyeshadow, cream blush and lip products to be purchased.
Although the Red Edition doesn't yet include packaging solutions for all its products, the initial launch covers some some of the most sought-after essentials. The red packaging itself is made from red paper and offers an elegant approach to beauty that helps to address an industry that's fraught with waste.
Zero-Waste Beauty Packaging
Kjaer Weis' Red Edition is Refillable, Recyclable and Compostable
Trend Themes
1. Biodegradable Packaging - Create biodegradable packaging solutions for various industries to address waste concerns and offer a more sustainable option.
2. Luxurious Compostable Packaging - Develop compostable packaging solutions that exude a sense of luxury and appeal to consumers seeking eco-friendly, high-end products.
3. Refillable Cosmetic Cases - Design refillable cosmetic cases for various beauty brands to reduce packaging waste and encourage sustainable consumption.
Industry Implications
1. Beauty and Personal Care - Introduce zero-waste packaging into the beauty and personal care industry to address the environmental impact of packaging waste.
2. Cosmetics - Explore innovative packaging solutions for the cosmetics industry that align with sustainable practices and cater to eco-conscious consumers.
3. Fashion and Luxury - Create compostable packaging options for luxury brands in the fashion industry, combining sustainability and elegance for a unique selling point.