Raf Simons' womenswear line is the first of its kind for the designer, boasting the title 'Teenage Dreams.' As a famed menswear designer, this line serves as the brand's first foray into womenswear. Entering the market with a bang, the debuted collection boasts an eccentrically rebellious aesthetic.
The line was dropped during the designer's Spring/Summer 2021 runway, which took on a mystical dystopian theme, brining the viewer into a whimsical forest, while models sported psychedelic prints and bold silhouettes. Text was included on many of the clothing items, reading phrases like "Question Everything", "Children of the Revolution" and "Youth Against!". What's more is a clear 70s-inspiration is seen throughout the line, both in textures, prints and graphics.
Psychedelic Dystopian Womenswear Lines
Raf Simons' Womenswear Line is Dubbed 'Teenage Dream'
Trend Themes
1. Psychedelic Prints - Explore the use of bold and vibrant psychedelic prints in fashion, creating a unique and eye-catching aesthetic.
2. Dystopian-themed Fashion - Embrace the dystopian theme in fashion collections, incorporating elements of whimsy and rebellion for a captivating and edgy look.
3. Text-based Clothing - Incorporate thought-provoking phrases and slogans onto clothing items to make a bold statement and engage consumers.
Industry Implications
1. Fashion Industry - The fashion industry can leverage psychedelic prints and dystopian themes to create innovative and captivating womenswear collections.
2. Graphic Design Industry - Graphic designers can explore the use of bold and vibrant prints and graphics inspired by psychedelia to create visually striking clothing designs.
3. Advertising and Marketing Industry - Ad agencies and marketers can collaborate with fashion brands to create impactful campaigns around text-based clothing that encourage individuality and self-expression.