Cult fashion imprint Percival works in collaboration with Slazenger on the new capsule dubbed the Racquet Country Club. It is made up of uniforms that meet the standard of lounging around the club or on the court. It is released in line with the Wimbledon tennis tournament.
This theme is the foundational theme of the collaborative range and it is ultimately designed for the country club. It is led by a long-sleeved polo top with zipped detail in a burnt orange tone, which also nods to the fictional 'The Racquet Country Club' that rests alongside a retro geometric print reminiscent of the 70s. This detail can also be seen embroidered on the white shirts and geometric colorful polo tops.
Tennis Club-Inspired Fashion Uniforms
Percival and Slazenger Drops the Racquet Country Club
Trend Themes
1. Tennis Club-inspired Fashion - Opportunity for fashion brands to create clothing collections inspired by the classic style of tennis clubs and tournaments.
2. Loungewear-inspired Fashion - Opportunity for brands to design fashionable loungewear that can be worn both at home and in social settings.
3. Retro Geometric Prints - Opportunity for designers to incorporate retro geometric prints into their clothing collections, adding a touch of nostalgia to modern fashion.
Industry Implications
1. Fashion - Fashion brands can leverage the trend of tennis club-inspired fashion by creating new collections that appeal to consumers seeking stylish, sporty attire.
2. Sportswear - Sportswear brands can explore the trend of loungewear-inspired fashion by creating comfortable yet fashionable clothing options for both athletic and casual use.
3. Textile Printing - Textile printing companies can capitalize on the trend of retro geometric prints by offering unique and eye-catching designs for clothing, home decor, and other textile products.