Renowned artist Ron English has channeled his creativity into the fashion world, starting with the POPaganda 2014 lookbook.
Using a photorealist technique and comic book aesthetic, English has created a cast of disturbing characters within his work, including skeletal figures, hyper-sexualized animals and the well-known figures of 'MC Supersized' (a grotesque fast-food spokesperson) and 'Abraham Obama.'
His debut collection, comprised of t-shirts and headwear, is built around these signature characters. While fans of his art work will most definitely enjoy the apparel, those who are unfamiliar might need a chance to adjust to his surrealistic, borderline freakish style. English's work may be unorthodox and haunting, but, like most art, it is thought-provoking and worth a second look. The collection will be launching at Zumiez and related retailers within the coming weeks.
Hauntingly Grotesque Streetwear
The Popaganda 2014 Lookbook is Terrifyingly Cool
Trend Themes
-
Photorealistic Streetwear — The trend of using photorealist technique and comic book aesthetic in streetwear offers disruptive innovation opportunities for designers to create visually striking and attention-grabbing apparel.
-
Disturbing Character Fashion — The trend of incorporating disturbing characters in fashion opens up disruptive innovation opportunities for brands to explore unconventional and provocative designs that challenge traditional notions of beauty and aesthetics.
-
Artist Collaboration Fashion — The trend of collaborating with renowned artists in fashion provides disruptive innovation opportunities for brands to create unique and limited-edition collections that blend art and apparel.
Industry Implications
-
Fashion — The fashion industry can take advantage of the trend of photorealistic streetwear and disturbing character fashion to push the boundaries of design and create garments that make a bold and unforgettable statement.
-
Art — The art industry can explore the trend of artist collaboration fashion to bring art to a wider audience and create wearable art pieces that showcase the creativity and talent of artists.
-
Retail — The retail industry can tap into the trend of photorealistic streetwear and disturbing character fashion to offer customers unique and exclusive merchandise that stands out in a crowded market.