Mike Hauss of Ojo Supply Co. just created a Kickstarter campaign for his new line of Photo Pocket T-Shirt designs, integrating his love of travel and photography with hip streetwear styles.
Taking photographs of urban skylines, street art and graffiti, Hauss then uses a sublimation process by which he integrates prints of the images onto fabric to create edge-to-edge photos on the pockets of his t-shirts. Basic crewneck tees are given an instant style boost with a pop of contrast with vibrant and fascinating imagery that changes the entire look of the shirts.
The Photo Pocket T-Shirt designs and ideas integrate well with the Ojo Supply Co. mission statement about the importance of living in the moment and capturing our experiences.
Photo-Printed Pocket Tees
Graphic Images Get Stylishly Suave as Pocket T-Shirt Designs
Trend Themes
1. Photo Pocket T-shirts - Innovative integration of sublimation process in designing high-quality graphic t-shirts
2. Edge-to-edge Pattern Printing - Revolutionary approach to printing patterns beyond the edges of conventional garment designs
3. Travel and Photography-inspired Streetwear Styles - Emerging trend for fashion brands gathering inspiration from urban settings and personal experiences of photographers
Industry Implications
1. Fashion Industry - Opportunity for brands to use sublimation process and edge-to-edge printing to create visually appealing designs for their collections
2. Photography Industry - Potential for photographers to collaborate with fashion brands to showcase their work in unique ways and grow their audiences
3. Printing Industry - Increasing demand for sublimation printing services to produce high-quality graphic t-shirts and other garments with unique design options