Card-Sized Game Consoles

This Tiny Tetris Pocket Game Offers Discreet, Addictive Entertainment

This Tetris pocket game lets players carry the addictive shape-placing game everywhere they go.

The Tetris pocket game comes from Arduboy, an independent electronics company that first made waves with a business card that allowed the receiver to play Tetris and then with a programmable Gameboy on Kickstarter. Now, this Tetris pocket game lets users play full games of Tetris and save high scores with a gameboy-like key pad setup. The tiny game is about the size of a credit card, and can be tucked away into pockets or wallets so that a discreet game break is accessible at any time.

Independent makers are increasingly challenging big brands with bespoke, innovative ideas sold through online stores and funding platforms like Etsy and Kickstarter. This Tetris pocket game is a perfect example of this emerging fad.
Trend Themes
1. Card-sized Game Consoles - Disruptive innovation opportunity: Develop and market other classic arcade games in a compact, portable format.
2. Independent Maker Movement - Disruptive innovation opportunity: Create and sell unique, inventive products directly to consumers through online platforms, bypassing traditional retail channels.
3. Discreet Gaming Breaks - Disruptive innovation opportunity: Design and produce discreet gaming devices that can be easily carried and used on-the-go.
Industry Implications
1. Electronics - Disruptive innovation opportunity: Develop smaller, more portable gaming consoles with diverse game options.
2. E-commerce - Disruptive innovation opportunity: Build an online marketplace that exclusively features products from independent makers.
3. Gaming - Disruptive innovation opportunity: Create unique gaming experiences by combining convenience and nostalgia in portable devices.

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