The PepsiCo BottleLoop program is being launched by PepsiCo Recycling to offer customers an easier and more accessible method of recycling product packaging.
The program is powered by technology from tech brand Replenysh that will help make on-demand recyclables collection easier for customers to access. The program will see plastic packaging collected be put to use as part of a closed loop system that will see it put towards new packaging.
Vice President of Sustainability, PepsiCo Beverages North America Tim Carey spoke on the new PepsiCo BottleLoop program saying, "Through PepsiCo BottleLoop, we will simplify recycling for our customers, help them achieve their sustainability ambitions, and work toward our own recycled content goals. We believe that a circular economy is essential to conserving resources and to reducing our business impacts, and that this program will allow us to turn today’s bottles into tomorrow’s products bringing us one step closer."
Dedicated Plastic Recycling Programs
PepsiCo BottleLoop Makes it Easier to Recycle Packaging
Trend Themes
1. Closed Loop Recycling - There is an opportunity to explore closed-loop recycling systems that repurpose plastic packaging for new product packaging.
2. On-demand Recycling - With advances in technology, there is an opportunity to create on-demand recycling systems that are more accessible and convenient for customers.
3. Simplified Recycling Programs - There is an opportunity to create recycling programs that simplify the process for customers and help them achieve their sustainability goals.
Industry Implications
1. Packaging Industry - The packaging industry can explore closed-loop recycling systems to create more sustainable product packaging.
2. Technology Industry - The technology industry can develop on-demand recycling systems that utilize advanced technology to make recycling more accessible and convenient for customers.
3. Food and Beverage Industry - The food and beverage industry can implement simplified recycling programs to help customers achieve their sustainability goals and reduce their business impacts.