Parachute-Inspired Jackets

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This Oversized Denim Coat is a Part of the New Heron Preston Line

Unconventional designer streetwear label Heron Preston recently came out with a series of new designs, including a unique parachute-inspired jacket.

The denim coat is greatly oversized, with a boxy build that adds some extra dimension to any ensemble that it's worn with. The light-wash denim is accented with silver buttons, and classic brown stitching, giving it a timeless vintage look that's highly versatile. Most interestingly, the parachute-inspired jacket is accented with a bright orange hood, and matching pull strings, which are included on the sides of the torso. In order to offer consumers more variance with the style, Heron Preston makes the hood detachable.

The parachute-inspired jacket is currently available from retailers like SSENSE for $795 USD, along with a number of other seasonal styles from Heron Preston.
Trend Themes
1. Oversized Denim Coats - Disruptive innovation opportunity: Create innovative designs with oversized denim coats by incorporating unique accents and detachable components.
2. Parachute-inspired Jackets - Disruptive innovation opportunity: Explore the use of parachute-inspired designs in jackets by adding bold colors and functional elements that can be customized.
3. Unique Streetwear Designs - Disruptive innovation opportunity: Push the boundaries of streetwear fashion by creating unconventional designs that combine vintage elements with modern twists.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Incorporate unique pieces like oversized denim coats and parachute-inspired jackets into fashion retail to attract a diverse customer base.
2. Clothing Design - Disruptive innovation opportunity: Experiment with unconventional designs and materials in clothing design, such as oversized denim coats with detachable components and parachute-inspired elements.
3. Streetwear Fashion - Disruptive innovation opportunity: Redefine streetwear fashion by introducing unique streetwear designs that blend vintage aesthetics with contemporary flair.

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