Photographer Osamu Nagahama works in collaboration with streetwear imprint NEIGHBORHOOD on a new collection alongside one another, marking the third time the duo join forces. This time around, the two launch a collection designed for the Spring/Summer 2022 season featuring a plethora of graphic tees that are designed with photography at the front. Notably, the photos are chosen by NEIGHBORHOOD founder Shinsuke Takizawa.
It highlights Osamu Nagahama's work during the late 70s all the way to the 90s, detailing clean white or stone grey washed tees. It includes landscape scenes of settings including "Texas, Oklahoma, Arizona, Mississippi, Missouri, and Louisianna." These are taken on a black-and-white film camera and highlight subjects such as cars, buildings, and billboards.
Spring-Ready Landscape Graphic T-Shirts
Osamu Nagahama Joins NEIGHBORHOOD on a Capsule
Trend Themes
1. Graphic Tee Trends - The rise of collaborations between fashion brands and photographers can create new trends in graphic tees featuring unique photography subjects.
2. Landscape Photography Trends - The use of landscape photography in clothing can create new trends that feature unique, natural settings as design elements.
3. Vintage Photography Trends - The use of vintage photography in fashion collaborations can create a trend that captures nostalgia and historic value in clothing items.
Industry Implications
1. Fashion Industry - Collaborations between fashion brands and photographers can introduce innovative ideas in design and generate interest among consumers.
2. Photography Industry - Collaborating with fashion brands can provide new opportunities for photographers to showcase their work and reach broader audiences.
3. Printing Industry - The production of graphic tees featuring unique photography can create opportunities for printers and apparel manufacturers to offer customized and exclusive designs to customers.