If you partied a little too hard on the weekend, wound up straddling a sculpture naked with a beer taped to each hand and woke up in jail, you just might find yourself on Mugshots.com. The site searches out mugshots and puts them online, allowing others to share in your shame.
Online mugshots are an excellent deterrent for those times when you begin to second guess your actions and the inevitable consequences of them.
Implications - Many individuals within society share very strong opinions pertaining to the ways in which criminals should be handled or managed. Businesses that employ strict punishment will likely appeal to those individuals who feel strongly towards separating these people from society. Consumers will likely invest their trust in an organization with beliefs that match their own.
Online Criminal Mortification
Online Mugshots Share Viral Embarrassment
Trend Themes
1. Public Shaming - Opportunities exist for businesses to capitalize on the trend of public shaming by creating platforms that publicly display and shame individuals who engage in criminal activities.
2. Online Reputation Management - Industries can disrupt the online reputation management space by providing services to individuals to help them remove negative online content, such as mugshots, thereby protecting their personal and professional image.
3. Criminal Justice Reform - Businesses in the criminal justice sector have an opportunity to innovate by exploring alternative and more effective methods of handling criminals, such as rehabilitation programs and restorative justice models.
Industry Implications
1. Crime Reporting Platforms - Disruption in the crime reporting industry can occur by creating platforms that provide real-time mugshot updates and allow users to report and track criminal incidents in their area.
2. Legal Services - There is an opportunity in the legal services industry to offer specialized services for individuals seeking assistance in removing mugshots and other negative content from online platforms.
3. Prison and Corrections - The prison and corrections industry can leverage disruptive innovation by investing in rehabilitation programs and implementing restorative justice practices to reduce recidivism rates and promote successful reintegration of offenders into society.