Hats and scarves are inevitably worn in public purely as accessories, but 'On the Head and Neck' is an editorial that explores the power these pieces have on their own.
The April 2011 issue of Dazed & Confused for Korea features the charming Choi A Ra, photographed from the chest up, and free from all fashion distractions aside from her fabulous embellishments. Wide-brim hats and bonnets, berets, bow-ties, neckerchiefs, necklaces and fascinators give the girl an enchanting appeal, flushed with bright colors, bold patterns and flamboyant forms. Each garment was chosen with the help of stylist Shin Kim, giving photographer Suk-Muyun a selection of playful props to work with.
'On the Head and Neck' offers a perspective of each piece as the focal point on the model's person, and with such extraordinary elements as these embellishments, these adornments hardly look like they could be overshadowed.
Bold Bonnet Pictorials
'On the Head and Neck' Explores the Spirit of Berets and Bow-Ties
Trend Themes
1. Statement Accessories - The trend of bold hats and scarves as standalone accessories presents an opportunity for designers to create statement pieces that can elevate any outfit.
2. Embellished Embellishments - The trend of flamboyant forms and bold patterns on hats and neck accessories opens up innovative possibilities for designers to create embellished embellishments that add a unique touch to any look.
3. Playful Props - The trend of using playful props like bonnets, bow-ties, and neckerchiefs in fashion editorials showcases an opportunity for brands to collaborate with photographers and stylists to create imaginative and captivating visual stories.
Industry Implications
1. Fashion - The fashion industry can tap into the trend of bold hats and scarves as standalone accessories to create new collections that cater to consumers looking for statement pieces.
2. Accessories - The accessories industry can explore the trend of flamboyant forms and bold patterns on hats and neck accessories to offer unique and eye-catching designs that enhance any outfit.
3. Photography - The photography industry can leverage the trend of using playful props like bonnets, bow-ties, and neckerchiefs in fashion editorials to collaborate with fashion brands and create visually captivating imagery.