40s Military-Inspired Editorials

Yin Chao Captured Meng Huang for Numéro China February 2014

This old-world military inspired Numéro China February 2014 style editorial looks like something out of the 40s.

Photographer Yin Chao snapped up this strictly tailored style story with brick buildings of mostly red in the background to set off the beige in the uniforms. Model Meng Huang looks stunning yet severe with her black hair pulled up under a military hat. Many of the shots have Meng’s face covered in complete or partial shadows from the headgear.

All the fashion in this Numéro China February 2014 fashion shoot is very uniform. Lots of beige coats and suits, and always a beige hat over top of the model's head. Underneath, collared shirts in black and white have distinctive red patches on the collars. Belts are used in a number of the outfits to give the ensembles some shape.
Trend Themes
1. Old-world Military-inspired Fashion - Disruptive innovation opportunity: Create a line of military-inspired fashion that combines vintage aesthetics with modern functionality.
2. Strictly Tailored Style - Disruptive innovation opportunity: Develop a line of clothing that focuses on sharp tailoring to create stylish yet professional looks.
3. Headgear Shadows - Disruptive innovation opportunity: Design accessories that cast interesting shadows on the face, adding a touch of mystery and intrigue to fashion.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Explore new ways to incorporate military-inspired elements into everyday clothing designs.
2. Photography - Disruptive innovation opportunity: Experiment with lighting techniques to create unique and dramatic effects in fashion photography.
3. Accessories - Disruptive innovation opportunity: Invent headgear accessories that not only provide functional benefits but also enhance the aesthetic appeal of an outfit.

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