Herbivore Botanicals' new Nova Vitamin C + Turmeric Brightening Serum combines the clinical strength of 15% THD Vitamin C with turmeric to gently improve dark spots and even out the skin's tone. This targeted treatment is ideal for dullness and as the brand says, "At a potent level of 15%, this treatment gives skin an immediate boost of radiance and significantly brightens skin in seven days."
Although products that promise fast results or include brightening ingredients can sometimes be irritating, this one is suitable for even those with sensitive skin. The hero ingredients in this Herbivore skincare solution are joined by others like arbutin naturally derived from bearberry and pineapple fruit juice.
Thanks to its unique ingredients, the product has a light yellow hue and a ginger-like scent from turmeric.
Fast-Acting Brightening Serums
The Nova Vitamin C + Turmeric Brightening Serum is Antioxidant-Rich
Trend Themes
1. Antioxidant-rich Skincare - There is a trend towards developing skincare products containing high levels of antioxidants to improve skin tone and dark spots.
2. Fast-acting Brightening Treatments - There is a trend towards developing skincare products containing fast-acting brightening agents to give immediate results within days.
3. Sensitive Skin Care - There is a trend towards developing skincare products that cater to consumers with sensitive skin, while still delivering effective results.
Industry Implications
1. Skincare - Skincare companies can capitalize on these trends by developing innovative antioxidant-rich, fast-acting brightening treatments for consumers who want quick and effective skin solutions, especially those with sensitive skin.
2. Cosmetics - Cosmetics companies can incorporate antioxidants and other natural ingredients into their products to appeal to consumers seeking skin-brightening benefits, especially those who have sensitive skin.
3. Beauty Supplements - Beauty supplement companies can develop antioxidant-rich supplements to improve skin cells' health and brighten the skin's overall tone for consumers who prefer an inside-out approach to skincare.