From Normcore to Health Goth, the definition of hipster fashion is constantly changing -- Manuscript's nouveau hipster editorial explores some of the most popular menswear fads from recent years and blends them together in a visually bold image series.
'He's Got the Look' pokes fun at popular menswear fads like grunge garments and luxe sportswear and pairs fashion staples with exaggerated hipster essentials like beret hats and oversized, lens-less frames.
The series is lensed by photographer Jordan Graham and features styling by Jolyon Mason who mixes the season's hottest sportswear and outerwear staples with more eccentric statement pieces that almost appear thrifted. Manuscript magazine's captivating exclusive is an amalgamation of nouveau hipster fashions that are both visually bold and experimental.
Nouveau Hipster Editorials
'He's Got the Look' Marries Eccentric Menswear with Playful Accessories
Trend Themes
1. Normcore Fashion - Disruptive innovation opportunity: Develop a line of normcore-inspired fashion that combines minimalist and basic wardrobe pieces with unexpected twists, appealing to the hipster demographic.
2. Playful Accessories - Disruptive innovation opportunity: Create a line of eccentric accessories that blend traditional fashion staples with unique, quirky elements, catering to the demand for individuality and self-expression.
3. Blending Fashion Fads - Disruptive innovation opportunity: Design a collection that combines multiple fashion fads and subcultures, creating a fresh and unique style for those who value eclectic fashion choices.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Introduce a new retail model that curates and sells a mix of mainstream and niche fashion trends, catering to the constantly evolving preferences of hipster fashion enthusiasts.
2. Accessories Design - Disruptive innovation opportunity: Develop a line of accessories that cater to the growing demand for playful, extravagant pieces that reflect individuality and a sense of irony.
3. Editorial Photography - Disruptive innovation opportunity: Adopt a fresh approach to editorial photography by capturing images that blend different fashion fads, appealing to a diverse audience of trendy fashion enthusiasts.