The first Nintendo smartphone game has arrived and 'Miitomo' is bringing the brand back on track with video gaming's move to mobile.
Though it is no Mario Kart, the game allows players to create 'Mii' avatars and base their looks on people they know, family members or even themselves. The game also allows users to play online, their own avatar interacting and communicating with the other 'Miis' online. The game has been compared to the similar custom avatar sim game, 'Tamodochi Life.'
To be officially released in March, the Nintendo smartphone game will be free to play with purchasable add-ons. The game will also use Cloud technology to transfer data between the mobile and console games.
Avatar Smartphone Games
'Miitomo' is the First Nintendo Smartphone Game & Involves Custom Avatars
Trend Themes
1. Avatar Gaming Trend - The trend of creating custom avatars in smartphone games is disrupting the mobile gaming industry, creating opportunities for game designers to innovate and expand on this feature.
2. Cloud-based Gaming Trend - The trend of cloud technology in gaming is creating disruptive opportunities for seamless transitions between mobile and console games, allowing gamers to enjoy their favorite games on multiple platforms.
3. Brand Expansion Trend - The trend of established brands expanding into smartphone gaming is disrupting the traditional gaming industry and creating opportunities for brand growth and engagement with new audiences.
Industry Implications
1. Video Game Industry - The video game industry has been disrupted by the trend of creating custom avatars and cloud-based gaming, providing opportunities for innovation and growth.
2. Mobile Gaming Industry - The mobile gaming industry is being disrupted by the trend of established brands entering the market, creating opportunities for new and innovative gaming experiences.
3. Cloud Technology Industry - The cloud technology industry is experiencing disruption through the trend of cloud-based gaming, creating opportunities for improved infrastructure and innovation in the industry.