ASICS introduces its latest work in the form of the NIMBUS MIRAI sneaker model. It is a crisp running silhouette with a clean white colorway palette. The defining component of the shoe is its circular life as it can be returned and remade once it reaches the end of its life.
The shoes were unveiled during the brand' Festival of Running event in Paris last weekend. It is made with an ultra-lightweight polyester material and the entire upper is sleek with no overlaying accents. this is held together with a special glue created by the brand. It also has an FF BLAST PLUS ECO midsole at the base which is a more sustainable take on its FF Blast foundation.
Lightweight Recycled Running Sneakers
The ASICS NIMBUS MIRAI Sneaker has a Sustainable Build
Trend Themes
1. Sustainable Running Footwear - Opportunity for brands to innovate by offering eco-friendly and recyclable running sneakers.
2. Circular Fashion Design - Potential for the fashion industry to adopt circular life concepts for sustainable product cycles.
3. Eco-friendly Midsole Technology - Advancements in creating sustainable midsoles can drive innovation in footwear manufacturing.
Industry Implications
1. Footwear Manufacturing - Incorporating ultra-lightweight and recyclable materials can revolutionize the sustainability of footwear production.
2. Fashion Design - Integrating circular principles into fashion design processes can lead to a more sustainable and environmentally friendly industry.
3. Sportswear Technology - Developing eco-friendly midsole technologies can redefine standards in sportswear manufacturing for a greener future.