Nike's latest line of shoe design is garbage. Literally. The Nike Trash Talk are actually made from manufacturing wastes, which is kind of hard to believe looking at their crisp white design.
They were designed based on the shoes worn by Steve Nash of the Phoenix Sons, hence the electric orange laces and details.
The top part of the shoe "is pieced together from leather and synthetic leather waste from the factory floor using zig-zag stitching," the Environmental Leader described. "The mid-sole uses scrap-ground foam from factory production," and "the outsole uses environmentally-preferred rubber and incorporates Nike Grind material from footwear outsole manufacturing waste."
Even the laces and sockliners are eco-friendly and, of course, the shoe boxes they come in will be made of fully recycled cardboard.
The basketball shoes are quite pleasing to the eye and could be a step in a new consciousness to bringing green to the courts.
Shoe Made of Garbage
Nike Trash Talk
Trend Themes
1. Sustainable Shoe Manufacturing - More companies could capitalize on the opportunity to incorporate waste materials into innovative shoe designs to promote environmental sustainability and reduce manufacturing waste.
2. Eco-friendly Fashion - Fashion companies could use Nike's Trash Talk shoes as inspiration to incorporate environmentally-friendly materials into their designs.
3. Circular Economy - The circular economy concept can be applied by more textile and fashion businesses to minimize waste and ensure sustainable consumption patterns become the norm.
Industry Implications
1. Sportswear Manufacturing - Companies within the sportswear manufacturing industry could explore replicating Nike's approach to incorporate waste materials into shoe design to reduce waste and promote environmental sustainability.
2. Fashion Industry - The fashion industry as a whole may find opportunities to embrace eco-friendliness by incorporating sustainable materials and manufacturing methodologies in clothing design to align with environmentally conscious consumers.
3. Sustainability Consulting - Sustainability consultants qua experts on environmental conservation may engage textile and fashion industries to promote environmentally friendly production and consumption of goods.