Watermelon-Inspired Sneakers

The Nike SB Dunk Mid Sneakers Gracefully Imitate Watermelons

Drawing from the color palette of a watermelon, the Nike SB Dunk Mid sneakers let you strut around in supreme fruity style. Each pair of these high-top skateboard shoes feature a mouth-watering collection of colors.

The shoe's base color is lucky green while accompanying colors and patterns give the shoe its delicious design. The midsoles of the shoe are colored yellow to give it the appearance of watermelon rinds. Other than the splash of yellow, the rest of the fantastical sneaker is plastered with green with the exception of the Nike swoosh. The swoosh was made to be atomic red to look like the innards of a watermelon.

The Nike SB Dunk Mid sneakers will hit store shelves in September 2013.
Trend Themes
1. Fruit-inspired Sneakers - Opportunity for shoe brands to create unique designs inspired by various fruits, offering consumers bold and playful footwear options.
2. Colorful Skateboard Shoes - Skateboard shoe brands can explore vibrant color palettes and patterns to create eye-catching designs that appeal to the skateboarding community.
3. Food-themed Fashion - Fashion brands can tap into the food-themed trend and create clothing and accessories inspired by different foods, allowing consumers to showcase their unique style and interests.
Industry Implications
1. Footwear - Footwear industry can leverage the popularity of unique and playful designs inspired by fruits to attract customers and differentiate their products.
2. Skateboarding - Skateboarding industry can incorporate colorful and visually appealing skateboard shoe designs to cater to the preferences of skateboarders and enhance their performance.
3. Fashion - Fashion industry can explore the intersection of food and fashion, allowing consumers to express their individuality and sense of style through food-themed clothing and accessories.

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