Newegg Commerce, a global technology e-commerce retailer, has announced the launch of its first-ever influencer program called 'Newegg Creator.' The new program debuted this year at TwitchCon San Diego 2022.
According to the company, the program is focused on supporting the works of video editors and other content creators working within the lifestyle, tech, and video game markets. Any creator is free to apply to enter the Newegg Creator program. However, only those selected by Newegg and who meet the company's requirement criteria will enter the program.
"The spectacle of TwitchCon seems like an ideal platform to formally launch our influencer program, Newegg Creator. We expect to start recruiting and then collaborating with talented social media creators in the coming months for partnerships," said Drew Roder, Director of Newegg Media. "We encourage all creative content creators interested in Newegg and its brand partners’ products to apply to our program."
Creator-Focused Incubator Programs
'Newegg Creator' is a Program Designed Develop Creators Skills
Trend Themes
1. Influencer Incubator Programs - Opportunity to develop the skills of video editors and content creators in niche industries such as lifestyle, tech and video games.
2. Creator Collaborations - Opportunity to create partnerships with talented social media creators and brand partners.
3. Expanded Influencer Marketing - Opportunity to expand the use of influencer marketing campaigns to niche markets and industries through creator-focused programs.
Industry Implications
1. E-commerce / Retail - Opportunity for e-commerce and retail companies to launch their own influencer programs catering to creators in their niche markets.
2. Entertainment / Media - Opportunity for entertainment and media companies to tap into creator communities and leverage their influence to promote and expand their brands.
3. Gaming / Technology - Opportunity for gaming and technology companies to collaborate with content creators through dedicated programs and expand their reach to their target audiences.