The Nescafé Dolce Gusto Neo store is a pop-up cafe constructed with style and sustainability in mind to provide citizens and visitors of São Paulo, Brazil with a new kind of retail experience.
The structure is characterized by its simple, naturalistic and stylish form that has been 3D-printed using a mix of glued laminated timber (GLT) sourced from reforested pine trees along with fixed axes. The space maintains an open-concept feel thanks to a total of five glass door archways that look out onto the surrounding landscape of the public park it's situated in.
The Nescafé Dolce Gusto Neo store is positioned as a first-of-its-kind for Latin America and draws inspiration from the profile of the coffee flower, which is better revealed with an eagle eye view.
Biodegradable 3D-Printed Pop-Up Cafes
The Nescafé Dolce Gusto Neo Store is Eco-Focused
Trend Themes
1. Biodegradable 3d-printed Pop-up Cafes - The Nescafé Dolce Gusto Neo store showcases the trend of constructing pop-up cafes using sustainable materials and 3D-printing technology.
2. Sustainable Retail Experiences - The Neo Store in São Paulo introduces a new kind of retail experience that combines style, sustainability, and an open-concept design.
3. Nature-inspired Architectural Designs - The cafe's structure draws inspiration from the profile of a coffee flower, showcasing the trend of incorporating naturalistic and stylish forms in architectural designs.
Industry Implications
1. Coffee Retail - The Nescafé Dolce Gusto Neo store revolutionizes the coffee retail industry by creating a unique and eco-focused pop-up cafe experience.
2. Green Technology - The use of 3D-printing technology and sustainable materials in the construction of the Neo Store highlights the potential for innovation in the green technology industry.
3. Architectural Design - The design and construction techniques employed in the creation of the pop-up cafe demonstrate how architectural design can be influenced by nature and sustainability.