Compact Nail Polishes

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Nails.INC Debuts the Summer-Ready 'Neon Minis' Collection of Nail Polishes

Nails.INC has launched the ‘Neon Minis’ collection, its first range of mini nail polishes. The limited-edition nail polishes are manufactured using Nails.INC’s high-performance long-wear formula. Neon colors in fashion and makeup typically resurface during the summer seasons and Nails.INC has the perfect hues to coordinate with your summer outfits. Both vegan and cruelty-free, the compact and bold collection is ideal for touching up your nails on the go.

The six shades can be used without primers, including white activators and base coats. Color options include ‘Bright Mews,’ a clean white; ‘Sun Street Passage,’ a neon pink; ‘Knightrider’s Street,’ a neon yellow; ‘Sunbeam Crescent,’ a neon orange; ‘Brightside Road,’ a neon blue; and ‘Summers Street,’ a neon cobalt blue.

The Nails.INC ‘Neon Minis’ collection is available exclusively at Target.
Trend Themes
1. Mini Nail Polishes - Manufacturing mini nail polishes in a high-performance formula can cater to consumers who want quick on-the-go nail touch-ups.
2. Vegan and Cruelty-free Beauty - Producing nail polish collections that are both vegan and cruelty-free can cater to the growing market of conscious consumers who prefer more ethical and sustainable beauty options.
3. Compact Cosmetic Products - Creating compact and travel-friendly beauty products such as the 'Neon Minis' collection can cater to the growing demand for convenience in the beauty industry.
Industry Implications
1. Cosmetics and Beauty - The cosmetics and beauty industry can develop and market compact and mini-sized nail polish collections that are both high-performing and vegan and cruelty-free.
2. Retail - Retailers, like Target, where the 'Neon Minis' collection is exclusively available, can cater to consumers who are looking for mini-sized and travel-friendly cosmetic products and beauty items.
3. Fashion and Apparel - The fashion and apparel industry can collaborate with cosmetic brands, such as Nails.INC, to create cohesive collections that complement seasons and outfits, like the 'Neon Minis' collection, including neon shades for summer and autumn.

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