The 50's indie style "Alice" bands are popular again to keep hair in place while jumping around in moshpits in outdoor concerts during summer. Also known as "Alice in Wonderland" headbands or super skinny headbands, these hair accessories are not only sported by girls but also by men like David Beckham.
These days girls are spotted wearing this super skinny headbands to accessorize another re-emerging trend. Hip girls are wearing these headbands to achieve the modern-day version of the classic bouffant.
Alice in Wonderland Headbands Revived
Modern Day Bouffant
Trend Themes
1. Revival of Alice in Wonderland Headbands - Opportunity for hair accessory brands to tap into the renewed popularity of Alice in Wonderland headbands and target the music festival and outdoor concert crowd.
2. Men's Adoption of Alice in Wonderland Headbands - Potential for hair accessory brands to expand their market by creating Alice in Wonderland headbands specifically designed for men, capitalizing on the trend of men embracing fashion-forward accessories.
3. Modernization of Classic Bouffant - Opportunity for hairstyling product brands to create innovative products that help achieve the modern-day version of the classic bouffant hairstyle that is currently in vogue.
Industry Implications
1. Hair Accessory Brands - Hair accessory brands can leverage the revival of Alice in Wonderland headbands to increase their sales and target a younger, music festival-going demographic.
2. Fashion Brands - Fashion brands can seize the opportunity to incorporate Alice in Wonderland headbands into their collections and attract fashion-conscious consumers looking for trendy hair accessories.
3. Hairstyling Product Brands - Hairstyling product brands can develop new products and tools that cater to the demand for achieving the modern-day version of the bouffant hairstyle, offering innovative solutions to hairstylists and consumers alike.