People are defying gravity left, right and center in the mid-jump photo series by Tomas Januska, a photography student born in Kretinga, Lithuania, and studying in London, United Kingdom. Although everyone and their mother has executed a mid-jump photo at least once in their lifetime, this series gives the playful pose an artistic depth.
Shot entirely in black and white, the mid-jump photo series is also noteworthy for the diversity captured. People of all walks of life participate in the fun photo project, giving it a sense of worldly camaraderie. Design Taxi writes, "Januska said that photographing these selected subjects allowed them to ‘give themselves away’ in the studio" as they were not bound to dance rules."
Playful Mid-Jump Photography
Tomas Januska Captures Black and White Stills of Gravity Defiance
Trend Themes
1. Black-and-white Photography - Disruptive innovation opportunity: Explore new artistic approaches to black-and-white photography in capturing dynamic mid-jump shots.
2. Playful Poses - Disruptive innovation opportunity: Develop interactive photo platforms or applications that encourage people to creatively capture playful poses in mid-jump.
3. Diverse Representation - Disruptive innovation opportunity: Create inclusive marketing campaigns that showcase diversity by featuring people of all walks of life in gravity-defying mid-jump photos.
Industry Implications
1. Photography - Disruptive innovation opportunity: Develop specialized equipment or camera features tailored to capturing mid-jump moments with precision.
2. Social Media - Disruptive innovation opportunity: Build a social media platform or app specifically for sharing and discovering unique mid-jump photography.
3. Advertising and Marketing - Disruptive innovation opportunity: Collaborate with photographers and influencers to create impactful ad campaigns using gravity-defying mid-jump imagery.