Social media platforms are seeing an increase in video-sharing and matchmaking apps are adapting to this shift. Canadian-based dating app Zepeel uses the realism of videos to create a genuine meeting ground for singles -- not only are members able to record a profile video, but also videos of their favorite activities, routines and even daily outfits. The app's minimalist layout design conveniently showcases and categorizes each member's video storyboard into sections: style, status, activity, interest and more.
Zepeel uses video messaging and chat to create a more realistic type of chemistry and connection online. Because members are interacting via video, they are safe from any surprises when meeting in person. To make the experience more personalized, members can manually add users of interest from their video newsfeed to their preferred filter to get to know them better.
Online dating often has a negative connotation because of users' lack of trust. But with today's mobile device technology and the right platform for singles to meet and express themselves, there's no reason an app couldn't restore the faith in online dating. Zepeel is currently raising funds on Indiegogo.
Motion-Filled Matchmaking Apps
Zepeel v1.5 is a Virtual Meeting Ground Filled with Video Clips
Trend Themes
1. Video-sharing Matchmaking - The integration of video-sharing into matchmaking apps creates a more realistic and engaging online dating experience.
2. Personalized Video Profiles - Allowing users to record and share videos of their favorite activities and interests adds a personal touch to online dating profiles.
3. Safe and Transparent Interactions - Using video messaging and chat ensures a safer and more authentic connection between users.
Industry Implications
1. Online Dating - The online dating industry can leverage video-sharing technology to enhance user experiences and regain trust.
2. Social Media - Social media platforms can explore integrating video features into their dating or matchmaking services to cater to changing consumer preferences.
3. Mobile Apps - The development of video-centric dating apps presents new opportunities for innovation and growth in the mobile app industry.