The Martha Davis Spring 2012 capsule collection balances a fine line between minimalist and quirky. Each shoe is made out of raw leather straps and wooden heels in a predominantly neutral palette. It is the use of unique heels that take each shoe up a notch from simple to stunning. As though inspired by geometry, these heels adhere to a motif of circles and rectangles.
A result from participating in the San Francisco new talent incubator project dubbed The Workshop Residence, the Martha Davis Spring 2012 capsule collection is inspired by its natural materials: reclaimed, Napa-sourced Cypress and Redwood, vegetable-tanned uppers as well as brass and steel hardware. The designer says, "I am always interested in simple because it's the most honest and beautiful."
Quirkily Heeled Footwear
The Martha Davis Spring 2012 Collection is Subtly Experimental
Trend Themes
1. Raw Leather Straps - Opportunity for creating unique footwear designs using raw leather straps.
2. Wooden Heels - Potential for innovative wooden heel designs that add a stunning element to footwear.
3. Minimalist Quirky Balance - Demand for footwear that strikes a balance between minimalist and quirky design aesthetics.
Industry Implications
1. Fashion - Opportunity for fashion brands to explore unique footwear designs using raw materials like leather and wood.
2. Artisanal Footwear - Emerging industry focused on handcrafted footwear with experimental design elements.
3. Sustainable Fashion - Innovative use of reclaimed, Napa-sourced Cypress and Redwood in footwear aligns with the growing trend of sustainable fashion.