Remember the old Lipton Brisk ice tea ads featuring claymation versions of Bruce Lee and Rocky? Now they’re back with a brand new commercial featuring the star of Machete Danny Trejo.
This hilarious commercial has Trejo giving us a walk-through of the movie as he reenacts each action sequence while drinking a Lipton ice tea. The video was released in promotion of the newly released Blu-Ray Machete DVD.
Machete Ice Tea Ads
Danny Trejo Teams Up With Lipton in this Hilarious Commercial
Trend Themes
1. Celebrity Endorsements in Advertisements - The use of popular public figures in ads can create a buzz around a product or service, leading to increased consumer engagement and sales.
2. Humorous Advertisements - Humorous ads can be more memorable and effective than serious ones, especially when paired with unexpected celebrities like Danny Trejo.
3. Cross-promotion Strategies - Using cross-promotion strategies, such as teaming up with another brand or product to create a joint campaign, can be a successful way to reach new audiences and increase brand awareness.
Industry Implications
1. Beverage Industry - Incorporating unique and humorous advertisements can differentiate a product from competitors and increase sales in the crowded beverage market.
2. Entertainment Industry - Partnering with movies or TV shows for cross-promotion opportunities can create excitement for the film or show, while also promoting the brand or product.
3. Marketing and Advertising Industry - The use of celebrity endorsements and humorous ads can be a powerful tool for marketing professionals to increase consumer engagement and create a memorable brand image.